{"id":990,"date":"2023-03-23T10:27:40","date_gmt":"2023-03-23T09:27:40","guid":{"rendered":"https:\/\/carenza-brown.com\/project\/happe-by-engie\/"},"modified":"2025-10-25T18:37:17","modified_gmt":"2025-10-25T16:37:17","slug":"happe-by-engie","status":"publish","type":"project","link":"https:\/\/carenza-brown.com\/fr\/project\/happe-by-engie\/","title":{"rendered":"Happe by engie"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.25.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb90%\u00a0\u00bb max_width=\u00a0\u00bbnone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bb0a2d43b3-f9fc-448f-90f0-f4b8a4f1f81c\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h1><em>Portfolio<\/em><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.20.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb2px||7px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.20.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb4px||7px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.20.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/carenza-brown.com\/wp-content\/uploads\/2023\/03\/Portfolio-happe-by-engie.jpg\u00a0\u00bb title_text=\u00a0\u00bbPortfolio-happe-by-engie\u00a0\u00bb _builder_version=\u00a0\u00bb4.20.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_accordion closed_toggle_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb closed_toggle_background_color=\u00a0\u00bb#000000&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; border_radii=\u00a0\u00bboff|20px|20px|20px|20px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;][et_pb_accordion_item title=\u00a0\u00bbPR\u00c9SENTATION\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb open=\u00a0\u00bbon\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<p><strong data-start=\"107\" data-end=\"125\">Happe by ENGIE<\/strong> est une plateforme num\u00e9rique lanc\u00e9e en 2020 par le Groupe ENGIE, con\u00e7ue pour simplifier la gestion \u00e9nerg\u00e9tique pour les particuliers et les professionnels.<br data-start=\"271\" data-end=\"274\">Gr\u00e2ce \u00e0 son interface conviviale, la plateforme permet aux utilisateurs de suivre et d&rsquo;optimiser leur consommation d&rsquo;\u00e9nergie, de souscrire \u00e0 des offres d&rsquo;\u00e9lectricit\u00e9 verte, d&rsquo;installer des solutions d&rsquo;\u00e9nergie renouvelable et d&rsquo;acc\u00e9der \u00e0 des conseils \u00e9nerg\u00e9tiques personnalis\u00e9s.<br data-start=\"515\" data-end=\"518\">Happe by ENGIE vise \u00e0 rendre l&rsquo;\u00e9nergie durable accessible, transparente et engageante, permettant aux utilisateurs de jouer un r\u00f4le actif dans leur transition vers les \u00e9nergies renouvelables.<\/p>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbOBJECTIFS\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<ul>\n<li data-start=\"913\" data-end=\"1040\">\n<p data-start=\"915\" data-end=\"1040\"><strong data-start=\"915\" data-end=\"962\">Accro\u00eetre la notori\u00e9t\u00e9 de la marque aupr\u00e8s des jeunes adultes<\/strong>, en positionnant Happe comme une marque \u00e9nerg\u00e9tique moderne, accessible et \u00e9co-responsable.<\/p>\n<\/li>\n<li data-start=\"1041\" data-end=\"1147\">\n<p data-start=\"1043\" data-end=\"1147\"><strong data-start=\"1043\" data-end=\"1071\">G\u00e9n\u00e9rer des prospects qualifi\u00e9s<\/strong> vers l&rsquo;application en ligne gr\u00e2ce \u00e0 du contenu cibl\u00e9 et des campagnes num\u00e9riques.<\/p>\n<\/li>\n<\/ul>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbACTIONS DE COMMUNICATION\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<ul>\n<li data-start=\"1184\" data-end=\"1315\">\n<p data-start=\"1186\" data-end=\"1315\"><strong data-start=\"1186\" data-end=\"1213\">Strat\u00e9gie de communication :<\/strong> Conception d&rsquo;un plan de communication strat\u00e9gique ax\u00e9 sur la <strong data-start=\"1265\" data-end=\"1312\">visibilit\u00e9 num\u00e9rique et l&rsquo;acquisition de clients<\/strong>.<\/p>\n<\/li>\n<li data-start=\"1316\" data-end=\"1495\">\n<p data-start=\"1318\" data-end=\"1495\"><strong data-start=\"1318\" data-end=\"1346\">Gestion des m\u00e9dias sociaux :<\/strong> Gestion et optimisation du contenu sur <strong data-start=\"1384\" data-end=\"1421\">Instagram, Facebook et LinkedIn<\/strong>, ciblant les audiences plus jeunes avec des visuels engageants et des appels \u00e0 l&rsquo;action.<\/p>\n<\/li>\n<li data-start=\"1496\" data-end=\"1661\">\n<p data-start=\"1498\" data-end=\"1661\"><strong data-start=\"1498\" data-end=\"1527\">Cr\u00e9ation d&rsquo;identit\u00e9 visuelle :<\/strong> D\u00e9veloppement d&rsquo;une <strong data-start=\"1540\" data-end=\"1586\">nouvelle identit\u00e9 visuelle jeune et dynamique<\/strong> sur Instagram pour refl\u00e9ter le positionnement moderne et \u00e9cologique de la marque.<\/p>\n<\/li>\n<li data-start=\"1662\" data-end=\"1795\">\n<p data-start=\"1664\" data-end=\"1795\"><strong data-start=\"1664\" data-end=\"1685\">Curation de contenu :<\/strong> S\u00e9lection et adaptation de contenu \u00e9ducatif et lifestyle li\u00e9 \u00e0 <strong data-start=\"1752\" data-end=\"1792\">l&rsquo;efficacit\u00e9 \u00e9nerg\u00e9tique et \u00e0 la durabilit\u00e9<\/strong>.<\/p>\n<\/li>\n<li data-start=\"1796\" data-end=\"1947\">\n<p data-start=\"1798\" data-end=\"1947\"><strong data-start=\"1798\" data-end=\"1825\">Veille concurrentielle :<\/strong> R\u00e9alisation d&rsquo;un benchmarking d&rsquo;autres marques \u00e9nerg\u00e9tiques pour identifier les tendances, les strat\u00e9gies d&rsquo;engagement et les axes de diff\u00e9renciation.<\/p>\n<\/li>\n<li data-start=\"1948\" data-end=\"2084\">\n<p data-start=\"1950\" data-end=\"2084\"><strong data-start=\"1950\" data-end=\"1975\">Analyse de performance :<\/strong> Mesure des KPI (taux d&rsquo;engagement, conversion, port\u00e9e) pour affiner continuellement la strat\u00e9gie de contenu et le ciblage publicitaire.<\/p>\n<\/li>\n<li>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><\/span><\/p>\n<p>[\/et_pb_accordion_item][\/et_pb_accordion][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; _builder_version=\u00a0\u00bb4.20.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.20.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_social_media_follow _builder_version=\u00a0\u00bb4.20.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb||0px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_social_media_follow_network social_network=\u00a0\u00bbfacebook\u00a0\u00bb url=\u00a0\u00bbhttps:\/\/www.facebook.com\/happebyengie\u00a0\u00bb _builder_version=\u00a0\u00bb4.20.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#3b5998&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb follow_button=\u00a0\u00bboff\u00a0\u00bb url_new_window=\u00a0\u00bbon\u00a0\u00bb]facebook[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=\u00a0\u00bbtwitter\u00a0\u00bb url=\u00a0\u00bbhttps:\/\/twitter.com\/HAPPEbyENGIE\u00a0\u00bb _builder_version=\u00a0\u00bb4.22.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#000000&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb follow_button=\u00a0\u00bboff\u00a0\u00bb url_new_window=\u00a0\u00bbon\u00a0\u00bb]twitter[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=\u00a0\u00bbinstagram\u00a0\u00bb url=\u00a0\u00bbhttps:\/\/www.instagram.com\/happebyengie\/\u00a0\u00bb _builder_version=\u00a0\u00bb4.20.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#ea2c59&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb follow_button=\u00a0\u00bboff\u00a0\u00bb url_new_window=\u00a0\u00bbon\u00a0\u00bb]instagram[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.20.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_button button_url=\u00a0\u00bbhttps:\/\/www.happ-e.fr\/\u00a0\u00bb url_new_window=\u00a0\u00bbon\u00a0\u00bb button_text=\u00a0\u00bbSite web Happe by Engie\u00a0\u00bb button_alignment=\u00a0\u00bbright\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_size=\u00a0\u00bb16px\u00a0\u00bb button_text_color=\u00a0\u00bb#000000&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbFeatured Models\u00a0\u00bb _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb1px|||||\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|||\u00a0\u00bb collapsed=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb90%\u00a0\u00bb max_width=\u00a0\u00bb2000px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbf2ead3ad-3c8b-42e6-84ef-b62213252a7b\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>R\u00e9sultats des clients<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3&Prime; _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb90%\u00a0\u00bb max_width=\u00a0\u00bb2000px\u00a0\u00bb custom_padding=\u00a0\u00bb||6px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_number_counter title=\u00a0\u00bbVues organiques sur une publication Instagram unique\u00a0\u00bb number=\u00a0\u00bb+8K \u00a0\u00bb percent_sign=\u00a0\u00bboff\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb title_text_color=\u00a0\u00bb#000000&Prime; number_text_color=\u00a0\u00bb#E09900&Prime; background_color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_number_counter][et_pb_text _builder_version=\u00a0\u00bb4.24.3&Prime; _module_preset=\u00a0\u00bbae1e23e4-d983-4b8b-8702-2c0a5381cc74&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.25.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; _builder_version=\u00a0\u00bb4.25.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.25.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/carenza-brown.com\/wp-content\/uploads\/2024\/05\/happe-instagram-wall.jpg\u00a0\u00bb title_text=\u00a0\u00bbCapture d&apos;\u00e9cran\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<h3 data-start=\"0\" data-end=\"37\"><em>Flux Instagram \u2013 happe by ENGIE<\/em><\/h3>\n<p data-start=\"39\" data-end=\"417\">Un <strong data-start=\"41\" data-end=\"80\">flux Instagram color\u00e9 et ludique<\/strong> con\u00e7u pour attirer <strong data-start=\"101\" data-end=\"136\">les jeunes audiences natives du num\u00e9rique<\/strong> gr\u00e2ce \u00e0 des visuels engageants, des concours et un humour accessible.<br data-start=\"193\" data-end=\"196\">La strat\u00e9gie de communication s&rsquo;est concentr\u00e9e sur le <strong data-start=\"234\" data-end=\"260\">contenu g\u00e9n\u00e9r\u00e9 par les utilisateurs<\/strong>, o\u00f9 les abonn\u00e9s \u00e9taient invit\u00e9s \u00e0 partager des selfies cr\u00e9atifs et des photos pour avoir une chance de gagner des prix, cr\u00e9ant un fort sentiment de <strong data-start=\"383\" data-end=\"414\" data-is-only-node=\"\">communaut\u00e9 et de participation<\/strong>.<\/p>\n<p data-start=\"419\" data-end=\"621\">Le flux combine <strong data-start=\"437\" data-end=\"453\">des tons vifs<\/strong>, <strong data-start=\"455\" data-end=\"474\">une typographie audacieuse<\/strong> et <strong data-start=\"480\" data-end=\"505\">des photos authentiques d&rsquo;utilisateurs<\/strong>, refl\u00e9tant le positionnement dynamique et accessible de Happe en tant que <strong data-start=\"566\" data-end=\"618\">marque \u00e9nerg\u00e9tique moderne, verte et centr\u00e9e sur le client<\/strong>.<\/p>\n<p data-start=\"623\" data-end=\"641\"><strong data-start=\"623\" data-end=\"639\">R\u00e9sultats cl\u00e9s :<\/strong><\/p>\n<ul data-start=\"642\" data-end=\"881\">\n<li data-start=\"642\" data-end=\"683\">\n<p data-start=\"644\" data-end=\"683\">Fort engagement aupr\u00e8s des jeunes adultes.<\/p>\n<\/li>\n<li data-start=\"684\" data-end=\"797\">\n<p data-start=\"686\" data-end=\"797\">Visibilit\u00e9 accrue de la marque gr\u00e2ce aux campagnes participatives et au co-branding (par exemple, <strong data-start=\"768\" data-end=\"793\">partenariat Boulanger<\/strong>).<\/p>\n<\/li>\n<li data-start=\"798\" data-end=\"881\">\n<p data-start=\"800\" data-end=\"881\">Connexion \u00e9motionnelle renforc\u00e9e gr\u00e2ce \u00e0 l&rsquo;humour et au contenu orient\u00e9 lifestyle.<\/p>\n<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.25.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/carenza-brown.com\/wp-content\/uploads\/2024\/05\/happe-facebook-post-scaled.jpg\u00a0\u00bb title_text=\u00a0\u00bbCapture d&apos;\u00e9cran\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<h3 data-start=\"0\" data-end=\"31\"><em>Facebook \u2013 happe by ENGIE<\/em><\/h3>\n<p data-start=\"33\" data-end=\"322\">La <strong data-start=\"37\" data-end=\"69\">page Facebook Happe by ENGIE<\/strong> \u00e9tend l&rsquo;identit\u00e9 \u00e9nergique et jeune de la marque \u00e0 une audience plus large.<br data-start=\"148\" data-end=\"151\">Les publications combinent <strong data-start=\"165\" data-end=\"188\">contenu \u00e9ducatif<\/strong>, <strong data-start=\"190\" data-end=\"213\">quiz interactifs<\/strong> et <strong data-start=\"219\" data-end=\"241\" data-is-only-node=\"\">campagnes humoristiques<\/strong> pour d\u00e9mystifier le march\u00e9 de l&rsquo;\u00e9nergie tout en maintenant un ton l\u00e9ger et conversationnel.<\/p>\n<p data-start=\"324\" data-end=\"631\">Les visuels sont <strong data-start=\"336\" data-end=\"368\">vifs, frais et inclusifs<\/strong>, s&rsquo;alignant avec la mission de la marque de rendre <strong data-start=\"412\" data-end=\"458\">l&rsquo;\u00e9nergie durable accessible et engageante<\/strong>.<br data-start=\"459\" data-end=\"462\">La communication se concentre sur la <strong data-start=\"491\" data-end=\"527\">sensibilisation et la cr\u00e9ation de communaut\u00e9<\/strong>, tirant parti de vid\u00e9os courtes et de narration visuelle pour humaniser les sujets \u00e9nerg\u00e9tiques et encourager l&rsquo;interaction.<\/p>\n<p data-start=\"633\" data-end=\"651\"><strong data-start=\"633\" data-end=\"649\">R\u00e9sultats cl\u00e9s :<\/strong><\/p>\n<ul data-start=\"652\" data-end=\"896\">\n<li data-start=\"652\" data-end=\"738\">\n<p data-start=\"654\" data-end=\"738\">Visibilit\u00e9 am\u00e9lior\u00e9e aupr\u00e8s des audiences num\u00e9riques peu famili\u00e8res avec la marque jeune d&rsquo;ENGIE.<\/p>\n<\/li>\n<li data-start=\"739\" data-end=\"810\">\n<p data-start=\"741\" data-end=\"810\">Confiance renforc\u00e9e gr\u00e2ce \u00e0 une communication accessible et transparente.<\/p>\n<\/li>\n<li data-start=\"811\" data-end=\"896\">\n<p data-start=\"813\" data-end=\"896\">Engagement accru via des formats interactifs (quiz, commentaires, r\u00e9actions des utilisateurs).<\/p>\n<\/li>\n<\/ul>\n<ul data-start=\"642\" data-end=\"881\"><\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbFooter\u00a0\u00bb _builder_version=\u00a0\u00bb4.20.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#000000&Prime; custom_margin=\u00a0\u00bb-3px|||||\u00a0\u00bb global_module=\u00a0\u00bb442&Prime; saved_tabs=\u00a0\u00bball\u00a0\u00bb collapsed=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.20.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.20.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.25.0&Prime; _module_preset=\u00a0\u00bb6686f85f-db37-450c-81ae-211b333f9777&Prime; header_2_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_css_free_form=\u00a0\u00bb.mce-content-body h2 span strong em span {||  text-shadow: 0px 0px 0px Linen, 0px 0px 20px Linen, 0px 0px 35px Linen, 0px 0px 30px Linen;||    font-size: 25px;||}\u00a0\u00bb inline_fonts=\u00a0\u00bbMontserrat\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2><span style=\"font-size: small; color: #ffffff;\"><strong><em><span style=\"font-family: Montserrat;\">Cr\u00e9ons ensemble quelque chose d&rsquo;extraordinaire<\/span><\/em><\/strong><\/span><\/h2>\n<p>[\/et_pb_text][et_pb_contact_form use_spam_service=\u00a0\u00bbon\u00a0\u00bb recaptcha_list=\u00a0\u00bbCarenza Brown-0&Prime; email=\u00a0\u00bbcontact@carenza-brown.com\u00a0\u00bb success_message=\u00a0\u00bbMerci pour votre message \u00a0\u00bb submit_button_text=\u00a0\u00bbEnvoyer\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbf818b33c-39a5-4ce4-a4da-592ec9a1a3f7&Prime; form_field_focus_background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb form_field_focus_text_color=\u00a0\u00bb#8300E9&Prime; form_field_custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb form_field_custom_padding=\u00a0\u00bb|10px||10px|false|true\u00a0\u00bb button_text_size=\u00a0\u00bb15px\u00a0\u00bb button_custom_padding=\u00a0\u00bb5px|15px|5px|15px|true|true\u00a0\u00bb max_width=\u00a0\u00bb700px\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|true\u00a0\u00bb custom_padding=\u00a0\u00bb0px||||false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|3px|3px|3px|3px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_contact_field field_id=\u00a0\u00bbName\u00a0\u00bb field_title=\u00a0\u00bbNom\u00a0\u00bb fullwidth_field=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb button_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb][\/et_pb_contact_field][et_pb_contact_field field_id=\u00a0\u00bbEmail\u00a0\u00bb field_title=\u00a0\u00bbAdresse e-mail\u00a0\u00bb field_type=\u00a0\u00bbemail\u00a0\u00bb fullwidth_field=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb button_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb][\/et_pb_contact_field][et_pb_contact_field field_id=\u00a0\u00bbMessage\u00a0\u00bb field_title=\u00a0\u00bbMessage\u00a0\u00bb field_type=\u00a0\u00bbtext\u00a0\u00bb fullwidth_field=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb button_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb][\/et_pb_contact_field][\/et_pb_contact_form][et_pb_social_media_follow _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbleft\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb border_radii=\u00a0\u00bbon|100px|100px|100px|100px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bb#FFFFFF\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_social_media_follow_network social_network=\u00a0\u00bblinkedin\u00a0\u00bb url=\u00a0\u00bbhttps:\/\/www.linkedin.com\/in\/carenza-brown\/\u00a0\u00bb _builder_version=\u00a0\u00bb4.24.3&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_enable_color=\u00a0\u00bboff\u00a0\u00bb custom_padding=\u00a0\u00bb4px|4px|4px|4px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb follow_button=\u00a0\u00bboff\u00a0\u00bb url_new_window=\u00a0\u00bbon\u00a0\u00bb]linkedin[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=\u00a0\u00bbinstagram\u00a0\u00bb url=\u00a0\u00bbhttps:\/\/www.instagram.com\/carenzabr\/\u00a0\u00bb _builder_version=\u00a0\u00bb4.24.3&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb4px|4px|4px|4px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb follow_button=\u00a0\u00bboff\u00a0\u00bb url_new_window=\u00a0\u00bbon\u00a0\u00bb]instagram[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3&Prime; _builder_version=\u00a0\u00bb4.20.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb border_color_all=\u00a0\u00bbgcid-e6f8585f-043d-4f05-ad96-fb05b9e45208&Prime; border_width_top=\u00a0\u00bb1px\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-e6f8585f-043d-4f05-ad96-fb05b9e45208%22:%91%22border_color_all%22%93}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.20.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.20.0&Prime; _module_preset=\u00a0\u00bb275d1037-73b4-4ebf-aff8-36f7e044499a\u00a0\u00bb header_5_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbcenter\u00a0\u00bb text_orientation_phone=\u00a0\u00bb\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h5>Localisation<\/h5>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.24.3&Prime; _module_preset=\u00a0\u00bb0c72fe37-ef52-4d2a-80c8-20af22436dfc\u00a0\u00bb link_text_color=\u00a0\u00bbgcid-e6f8585f-043d-4f05-ad96-fb05b9e45208&Prime; text_orientation_tablet=\u00a0\u00bbcenter\u00a0\u00bb text_orientation_phone=\u00a0\u00bb\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-e6f8585f-043d-4f05-ad96-fb05b9e45208%22:%91%22link_text_color%22%93}\u00a0\u00bb]<\/p>\n<p>Montpellier, France<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.20.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.20.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.25.2&Prime; _module_preset=\u00a0\u00bb275d1037-73b4-4ebf-aff8-36f7e044499a\u00a0\u00bb header_5_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb text_orientation_tablet=\u00a0\u00bbcenter\u00a0\u00bb text_orientation_phone=\u00a0\u00bb\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h5><a href=\"https:\/\/carenza-brown.com\/fr\/blog\/\">BLOG<\/a><\/h5>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gestion des r\u00e9seaux sociaux pour Happe by Engie<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[49,44],"project_tag":[],"class_list":["post-990","project","type-project","status-publish","hentry","project_category-audit","project_category-reseaux-sociaux"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Happe by engie - Carenza Brown - Communication digitale<\/title>\n<meta name=\"description\" content=\"J&#039;ai g\u00e9r\u00e9 une campagne de m\u00e9dias sociaux color\u00e9e et orient\u00e9e jeunesse pour Happe by ENGIE, augmentant l&#039;engagement, la notori\u00e9t\u00e9 de la marque et la g\u00e9n\u00e9ration de prospects\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/carenza-brown.com\/fr\/project\/happe-by-engie\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Happe by engie - Carenza Brown - Communication digitale\" \/>\n<meta property=\"og:description\" content=\"J&#039;ai g\u00e9r\u00e9 une campagne de m\u00e9dias sociaux color\u00e9e et orient\u00e9e jeunesse pour Happe by ENGIE, augmentant l&#039;engagement, la notori\u00e9t\u00e9 de la marque et la g\u00e9n\u00e9ration de prospects\" \/>\n<meta property=\"og:url\" content=\"https:\/\/carenza-brown.com\/fr\/project\/happe-by-engie\/\" \/>\n<meta property=\"og:site_name\" content=\"Carenza Brown - Communication digitale\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-25T16:37:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/carenza-brown.com\/wp-content\/uploads\/2023\/03\/Portfolio-happe-by-engie.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1366\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"13 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/project\\\/happe-by-engie\\\/\",\"url\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/project\\\/happe-by-engie\\\/\",\"name\":\"Happe by engie - Carenza Brown - Communication digitale\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/#website\"},\"datePublished\":\"2023-03-23T09:27:40+00:00\",\"dateModified\":\"2025-10-25T16:37:17+00:00\",\"description\":\"J'ai g\u00e9r\u00e9 une campagne de m\u00e9dias sociaux color\u00e9e et orient\u00e9e jeunesse pour Happe by ENGIE, augmentant l'engagement, la notori\u00e9t\u00e9 de la marque et la g\u00e9n\u00e9ration de prospects\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/project\\\/happe-by-engie\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/project\\\/happe-by-engie\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/project\\\/happe-by-engie\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/page-principale\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Projets\",\"item\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/project\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Happe by engie\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/\",\"name\":\"Carenza Brown - Communication digitale\",\"description\":\"Gestion &amp; animation de r\u00e9seaux sociaux et site web\",\"publisher\":{\"@id\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/#organization\",\"name\":\"Carenza Brown - Communication digitale\",\"url\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/carenza-brown.com\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/carenza-brown-logo-3.png\",\"contentUrl\":\"https:\\\/\\\/carenza-brown.com\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/carenza-brown-logo-3.png\",\"width\":1366,\"height\":355,\"caption\":\"Carenza Brown - Communication digitale\"},\"image\":{\"@id\":\"https:\\\/\\\/carenza-brown.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Happe by engie - Carenza Brown - Communication digitale","description":"J'ai g\u00e9r\u00e9 une campagne de m\u00e9dias sociaux color\u00e9e et orient\u00e9e jeunesse pour Happe by ENGIE, augmentant l'engagement, la notori\u00e9t\u00e9 de la marque et la g\u00e9n\u00e9ration de prospects","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/carenza-brown.com\/fr\/project\/happe-by-engie\/","og_locale":"fr_FR","og_type":"article","og_title":"Happe by engie - Carenza Brown - Communication digitale","og_description":"J'ai g\u00e9r\u00e9 une campagne de m\u00e9dias sociaux color\u00e9e et orient\u00e9e jeunesse pour Happe by ENGIE, augmentant l'engagement, la notori\u00e9t\u00e9 de la marque et la g\u00e9n\u00e9ration de prospects","og_url":"https:\/\/carenza-brown.com\/fr\/project\/happe-by-engie\/","og_site_name":"Carenza Brown - Communication digitale","article_modified_time":"2025-10-25T16:37:17+00:00","og_image":[{"width":1366,"height":768,"url":"https:\/\/carenza-brown.com\/wp-content\/uploads\/2023\/03\/Portfolio-happe-by-engie.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"13 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/carenza-brown.com\/fr\/project\/happe-by-engie\/","url":"https:\/\/carenza-brown.com\/fr\/project\/happe-by-engie\/","name":"Happe by engie - Carenza Brown - Communication digitale","isPartOf":{"@id":"https:\/\/carenza-brown.com\/fr\/#website"},"datePublished":"2023-03-23T09:27:40+00:00","dateModified":"2025-10-25T16:37:17+00:00","description":"J'ai g\u00e9r\u00e9 une campagne de m\u00e9dias sociaux color\u00e9e et orient\u00e9e jeunesse pour Happe by ENGIE, augmentant l'engagement, la notori\u00e9t\u00e9 de la marque et la g\u00e9n\u00e9ration de prospects","breadcrumb":{"@id":"https:\/\/carenza-brown.com\/fr\/project\/happe-by-engie\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/carenza-brown.com\/fr\/project\/happe-by-engie\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/carenza-brown.com\/fr\/project\/happe-by-engie\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/carenza-brown.com\/fr\/page-principale\/"},{"@type":"ListItem","position":2,"name":"Projets","item":"https:\/\/carenza-brown.com\/fr\/project\/"},{"@type":"ListItem","position":3,"name":"Happe by engie"}]},{"@type":"WebSite","@id":"https:\/\/carenza-brown.com\/fr\/#website","url":"https:\/\/carenza-brown.com\/fr\/","name":"Carenza Brown - Communication digitale","description":"Gestion &amp; animation de r\u00e9seaux sociaux et site web","publisher":{"@id":"https:\/\/carenza-brown.com\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/carenza-brown.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/carenza-brown.com\/fr\/#organization","name":"Carenza Brown - Communication digitale","url":"https:\/\/carenza-brown.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/carenza-brown.com\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/carenza-brown.com\/wp-content\/uploads\/2024\/05\/carenza-brown-logo-3.png","contentUrl":"https:\/\/carenza-brown.com\/wp-content\/uploads\/2024\/05\/carenza-brown-logo-3.png","width":1366,"height":355,"caption":"Carenza Brown - Communication digitale"},"image":{"@id":"https:\/\/carenza-brown.com\/fr\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/carenza-brown.com\/fr\/wp-json\/wp\/v2\/project\/990","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carenza-brown.com\/fr\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/carenza-brown.com\/fr\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/carenza-brown.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/carenza-brown.com\/fr\/wp-json\/wp\/v2\/comments?post=990"}],"version-history":[{"count":0,"href":"https:\/\/carenza-brown.com\/fr\/wp-json\/wp\/v2\/project\/990\/revisions"}],"wp:attachment":[{"href":"https:\/\/carenza-brown.com\/fr\/wp-json\/wp\/v2\/media?parent=990"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/carenza-brown.com\/fr\/wp-json\/wp\/v2\/project_category?post=990"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/carenza-brown.com\/fr\/wp-json\/wp\/v2\/project_tag?post=990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}